AI and real actionability

AI and real actionability

In the truest sense of the word, actionability requires that analytics are paired with clear advice or tips about what to do next. Editors should know what optimisation or which story has the highest priority, and what the benefits will be if precious time is devoted to it. The data itself should talk. Analytics, powered…

Twitter reinstates Blue verification mark for top accounts — even if they didn’t pay for it

Twitter reinstates Blue verification mark for top accounts — even if they didn’t pay for it

After removing thousands of legacy verification checkmarks on April 20, Twitter is restoring the Blue tick marks for large accounts — even if they didn’t pay for subscriptions. Over the weekend, multiple top accounts (with more than 1 million followers) got their verification marks back. However, many of them including writer Neil Gaiman, footballer Riyad…